About

About Us

Discovering and Amplifying Africa’s Unique Voices

The Association of African Podcasters and Voice Artists [APVA] is a community-driven organization that seeks to discover, institutionalize, amplify, and celebrate the diverse creativity of African audio creatives—including podcasters, voice artists, and spoken word performers.

We are dedicated to fostering the growth and development of the African audio-creative industry by building sustainable systems and frameworks that ensure knowledge is captured, shared, and passed down for future generations. APVA aspires to elevate African voices, highlight the admirable inventive efforts of its creatives, and motivate us to own and be united in our achievements and challenges through the most exciting, educational, and engaging dialogues about Africa.

Think of APVA as the backstage crew, the sound techs, and the cheerleaders for Africa's audio scene.

We’re here to make sure that when the world tunes in, they’ll hear AFRICA loud and clear.

We’re the go-to folks for up-and-coming podcasters, voiceover artists, the rhyme weavers, and all those who hold the art of spoken words dear.

We’re on a mission to find those unique African stories – the kind that sticks with you, the kind that needs to be shared far and wide.

And we don’t just stop at finding talent. Nope, we’re in the business of making sure these storytellers have what they need to thrive.

We’re talking resources, training, and a helping hand to turn their passion into something real – something that can pay the bills.

But what’s a story if it’s not shared? That’s why we’re also the bridge between these voices and the world. We chat with big names and organizations that want to help out, making sure our creatives have the latest tools, the coolest resources, and opportunities that are just right for them.

So if you’re ready to hear Africa like never before or have the voice that needs to be heard, you’re in the right place.

Welcome to APVA – where Africa’s audio creatives find their tribe and stage.

Our Vision

To be the heartbeat of the African audio-creative industry, fostering growth, innovation, and collaboration.

Our Mantra

To deepen our mission, further solidifying our role as industry shapers.
To strengthen the industry, ensuring its longevity and vibrancy.
To impact emerging creatives, ensuring the continuation of our legacy through sustainable mentorship and ownership.

Our Approach

We believe in creating, curating, and bringing sector updates, opportunities, events, tools, and resources closer to the African creative, while turning lessons learned into actionable frameworks that can be replicated and sustained.

Our Objectives

Discover and Institutionalize Africa’s Unique Voices

1. Capture the stories, challenges, and triumphs of African audio creatives and turn them into formalized systems such as repositories, templates, and workflows.

2. Create homegrown resources and/or knowledge base(s) to guide emerging and future creatives.

Amplify African Audio Creativity

1. Elevate the excellent works of African audio creatives via initiatives such as African Podcast and Voice Awards, Utukufu; The annual commemoration of Africa Day and other industry-specific events that celebrate our collective milestones.

2. Strengthen knowledge-sharing platforms like industry-specific webinars, masterclasses, and community podcasts to foster dialogue and collaboration.

Standardize and Strengthen the Industry

1. Develop frameworks, standardized processes, and replicable solutions for content creation, production, and distribution to ensure consistency and excellence.

2. Establish governance frameworks that advocate for ethical practices and long-term sustainability within the industry.

Transform Audio Skills into Sustainable Businesses

1. Through the APVA Academy, embed learnings into structured training programs, curricula, and mentorship initiatives that empower emerging creatives to turn their craft into viable careers.

2. Facilitate mentorship programs that foster intergenerational knowledge transfer and create opportunities

Foster Industry Collaboration and Policy Development

1. Partner with organizations to implement governance frameworks that institutionalize best practices and promote policy advocacy for a thriving African audio ecosystem.

2. Collaborate with international organizations to provide African creatives with access to tools, resources, and opportunities that support their growth and development.

Build a Sustainable Legacy of African Audio Creativity

1. Document and grant access to individual and community learnings as sustainable resources

2. Establish long-term partnerships and initiatives that ensure continuity, legacy-building, and industry-wide progress.

Why This Matters

Institutionalizing our learnings ensures that the African audio-creative industry moves beyond individual contributions to a collective, enduring legacy.

When we capture insights, and build on our collective successes, We can create a resource-rich ecosystem where emerging and established creatives thrive, and the African audio identity is unified and celebrated globally.